Cinetech is the entertainment industry leader in film restoration and asset preservation with a 40,000 square-foot production and processing laboratory in Valencia, California. While Cinetech was restoring The Wizard of Oz, Easy Rider and In the Heat of
the Night
, RCG was building Cinetech's brand, advertising campaigns, internal communications, website and collateral. We also built momentum for the new Cinetech Imaging with market research, customer relationship management (CRM) and collateral programs.